↑ This is what “managed for you” looks like on the partner's side — every client site in one place.
What “a partner manages it for you” actually means
It's more than pasting a script tag once. Here's what a certified partner is responsible for, start to finish.
Script install & QA
Added to your header and verified against a real form submission and a real phone tap — not just pasted and hoped.
Source cross-checking
Every lead's channel and keyword matched against your Google Ads and GA4 accounts, so nothing gets mislabeled as direct traffic.
Ongoing monitoring
Re-verified whenever your site changes — a new form, a redesign, a platform migration — so tracking doesn't quietly break.
Branded, shareable reporting
You get a read-only link with your partner's branding on it, not a login to remember or a monthly PDF to wait for.
Alerts configured properly
Email alerts routed to whoever actually needs to see a new lead first, not buried in a shared inbox.
One point of contact
Your partner owns setup and troubleshooting end to end. No support ticket queue, no 'have you tried refreshing.'
From first email to live reporting
Most partners have a client's first site live within a few days of being engaged.
Partner audits your site
Forms, phone numbers, booking widgets, and ad platforms get mapped before anything is installed.
Script installed & QA'd
Added to your header, tested against a real form submission and a real phone tap.
Sources cross-checked
Verified against Google Ads and GA4 so every lead's channel and keyword lines up.
You get a live, branded link
No login needed. You watch leads land in real time, under your partner's branding.
Lead Recorder is a five-minute setup.
Some people would still rather not.
If you're comfortable with a script tag, self-serve is genuinely fine — it's built for that. A certified partner is for when you'd rather it just be handled, and kept working.
- Find where to paste a script tag in your platform
- Guess which forms and numbers need tracking
- Cross-check sources against Ads/GA4 yourself
- Notice if something breaks after a site update
“It's a five-minute job I've been meaning to do for three weeks.”
- Install and QA it against your actual forms and numbers
- Cross-check every lead source against your ad accounts
- Re-check tracking whenever your site changes
- Send you a branded link — nothing to log into
“Booked once, live within days, someone else watches it.”
For agencies:
apply once, get certified, get found.
Certification is a free add-on to the existing referral program, not a separate application.
Apply in two minutes
Same short application as the referral program — tell us how you work with clients and how many sites you'd manage.
Clear the certification bar
Walk through the setup checklist on a test site: correct install, source cross-checking, a working shareable link.
Get listed and get your badge
You're added to the directory by region and specialty, and get the seal to embed on your own site as social proof.
Get matched, and keep earning
Business owners who ask us to match them with a partner get routed to you first. You still earn 20% recurring commission for 12 months on every client, referred or matched.
The seal partners embed on their own site
Certified isn't just a badge on a landing page
An agency has to demonstrate they can actually set the tool up correctly before we list them. That bar is re-checked every year, not granted once and forgotten.
- Actively manages at least one live Lead Recorder client account
- Demonstrates correct script installation and source cross-checking on a test site
- Uses shareable client links for reporting, not manual screenshots
- Responds to a matched enquiry within one business day
- Re-approved annually to keep the certified badge current
Works on every website platform
Plus any site with a header tag, via Google Tag Manager.
“I run SEO Growth, a Sydney agency managing 130+ client campaigns. I can watch leads come in live and see exactly what page, ad, or search brought them there.”
Questions about the program
For business owners looking to hire a partner, and agencies looking to become one.
What does a certified partner actually do for me?
They audit your site, install and QA the tracking script against your real forms and phone numbers, cross-check every lead source against your ad accounts, and hand you a live, branded link. If your site changes later, they re-check that tracking still works — you don't have to notice it broke.
How is this different from just using a referral code?
A referral code gets you a discount on a self-serve signup — you still do the install yourself. A certified partner does the install, the QA, and the ongoing upkeep for you. Many partners also do both: refer you the discount and manage the setup.
What does it cost to work with a certified partner?
Lead Recorder's own pricing doesn't change — plans start free. What a partner charges for setup and management is between you and them; most bundle it into an existing marketing, SEO, or web design retainer rather than charging separately.
How do I know a partner is actually certified, not just claiming to be?
Certified partners display the seal shown on this page and appear in our directory. If you want to double check before hiring someone, email us the agency's name and we'll confirm their certification status directly.
How do I become a certified partner?
Apply the same way you'd join the referral program — it's one program with two benefits. Once you clear the certification checklist (correct install, source cross-checking, a working shareable link on a real or test site), you're listed in the directory and get the badge.
Do I still earn referral commission as a certified partner?
Yes. Certification adds a directory listing and inbound matches on top of the existing partner program — 20% recurring commission for 12 months on every client who stays paid, whether they came from your own referral link or a match through this page.
Is the directory live yet?
It's brand new and filling up region by region. If you'd rather not wait for someone to browse it, email us what you need and we'll personally match you with a certified partner who covers your area and platform.
What if there's no certified partner in my region yet?
Tell us anyway — several partners work remotely and cover clients Australia-wide, and it also flags demand for that region to agencies considering applying.
More questions? Email us and we'll reply within a few hours.
Either way, you don't
have to figure it out alone.
Get matched with someone who'll handle it, or apply to be the one clients get matched with.
Free either way · no obligation · reply within a few hours