What's shipped

Shopify stores now show purchases alongside leads, with the order value and the channel that drove the sale.

A revenue panel on the Shopify dashboard breaks down purchase totals by source, with separate totals for each currency your store sells in.

Shared dashboard links can now show Shopify purchases and revenue to anyone with the link, with order details and test orders left out.

Shopify stores can get a Slack or Teams message for each purchase, with the order value and where the buyer came from. This can be turned off separately from lead notifications.

Added setup instructions for linking Shopify orders to the visit that led to them on headless storefronts, where checkout runs on a different domain.

Shopify stores no longer pick up add-to-cart, cart, search, and currency or language picker submissions as leads.

Added two in-depth guides to the blog: one on why Google Ads conversion counts don't match your real enquiries, and one walking through how to set up basic lead source tracking yourself in under an hour.

Fixed Google sign-in failing outright for some users.

Added a read-only Google Business Profile integration. Connect your listing to see call clicks, direction requests, and website clicks for it alongside your other sources, refreshed every few hours.

You can now set up call tracking for your Google Business Profile listing specifically, so calls from your Google listing show up as Google Business Profile leads.

Forms built with Squarespace's newer form block are now picked up automatically.

Jotform forms embedded in an iframe are now picked up automatically.

Gravity Forms submissions on version 2.9 and above are now picked up automatically, including better matching of name, email, and phone fields across differently-labelled forms.

On-site forms are now logged as leads as soon as they're submitted. A thank you page is only needed if you're using an external booking tool like Calendly or Acuity, and the docs now reflect that.

Hidden tracking pixels (like Meta Pixel) that submit invisible forms in the background are no longer counted as leads.

Deleting a site now also removes its session counters, and large sites with many sessions can be deleted without timing out.

Blog posts show an "Updated" date when they've been edited after publishing.

Added a skill.md file describing our MCP server's tools and authentication for AI agents that connect directly.

Added llms-full.txt, containing the full text of every doc and blog post in one file for AI tools that read it.

Tightened our content security policy after auditing every script and connection the site actually uses.

Sign up now runs an invisible bot check instead of the old checkbox challenge, so genuine signups aren't interrupted.

Fixed product update emails collapsing multi-paragraph text into a single run-on block.

Installing the CRM app at the agency level now completes properly instead of showing an error, with a prompt to finish setup from inside the specific sub-account you want to track.

Added a call tracking add-on: get a real number that forwards to your business so you know a call actually connected, not just that someone tapped to dial. No per-minute charges.

Fixed the demo sites page failing to load properly.

Login and initial page loading is faster, with a clearer loading indicator.

New accounts choose a plan (Business, Studio, or Agency) during onboarding and get a 14-day trial at full plan limits, no card required at signup.

Added social media post tracking, so you can see leads attributed to your social posts.

Fixed a bug affecting pricing display and a bug affecting social media post tracking.

Removed the signup captcha step.

Added an MCP server so you can connect Lead Recorder to compatible AI tools, including support for adding sites.

Fixed issues with the Go High Level integration and improved Slack notifications.

Added AI-generated review responses.

Added call tracking, which detects click-to-call taps and attributes them to the marketing channel that drove them.

Refreshed the look of the dashboard and marketing pages.

Added live visitor tracking, showing who is on your site right now.

Added call tracking as a paid add-on: get a real phone number that forwards to your business and logs every call as a lead, with who called, how long, and whether it connected. It's $29/mo on top of an active plan, with 2 numbers and 150 minutes included, and requires a paid plan since it runs on real phone infrastructure. It does not record or transcribe calls.

Added a public changelog page so you can see what's shipped without digging through release notes elsewhere.

Added a free GA4 Attribution Model Checker tool: enter your monthly conversion volume to see whether GA4's data-driven attribution actually has enough data to run, or is quietly falling back to last-click.

Added a CallRail vs CallTrackingMetrics comparison page for anyone evaluating call tracking tools.

Removed the permanent free plan. New accounts now get a 14-day trial at full plan limits with no credit card required, rather than a capped free tier.

The portfolio overview page now shows a single hero stat, an activity heatmap, live sites, biggest movers, and recent leads across all your sites, instead of just a list of site cards.

Month-over-month comparisons now compare against the same number of days in the previous month rather than the full previous month, so the first few weeks of a new month don't show a misleading drop.

The call tracking number setup now lets Australian customers pick an area code (Sydney, Melbourne, Brisbane, etc.) instead of getting whatever number is available.

Updated our CallRail and WhatConverts comparison pages to reflect our new call tracking add-on and more detailed, current pricing from both competitors.

Added more timezone options to notification settings, including Darwin, Chicago, Denver, Toronto, Vancouver, Singapore, Dubai, and Paris/Berlin.

In-page links (like jumping to pricing or how-it-works sections) now jump instantly instead of animating, which previously could leave the page scrolled to the wrong spot when navigating away mid-animation.

Added support for Shopify billing, so you can subscribe and manage your plan directly through your Shopify account.

You can now connect multiple Google Ads accounts to a single site.

Added lifecycle and milestone emails to keep you updated on your account's progress.

Added a Microsoft Teams integration for notifications.

Added a chat widget to the app.

Added a product tour to help you get started.

Added a self-service password reset and change-password flow.

You can now edit the name of a site after it's been added.

Upgrading your plan now opens directly in the app instead of taking you to a separate pricing page.

Improved the Zapier integration and its documentation.

Fixed a currency bug and refreshed the design of the pricing page.

Improved overall site speed.

Various UI and UX improvements across the dashboard and homepage, including clearer FAQs.

Fixed incorrect numbers showing on the dashboard.

Fixed an issue where notification-only integrations showed an incorrect 'syncing' message.

Fixed the verification widget sometimes getting stuck disabled during sign-up.

Fixed several issues affecting Wix sites.

Fixed a bug affecting Framer sites.

Fixed the hero heading text running together on mobile.

Fixed duplicate headings appearing in blog posts.

Fixed various bugs reported through our error monitoring.

Added an integration with Zapier, plus a help doc for setting it up.

Added a Wix app.

Added a HubSpot integration.

Added an affiliate program.

Added an MCP server so you can connect Lead Recorder to AI tools like Claude.

Added sign-in support for Webflow and Squarespace sites.

Added a live interactive demo to try before signing up.

Added a calculator tool.

Added free tools for visitors to try.

Added a chat widget for support.

Added a status page.

Added social sharing options.

Signing out now takes you to the login page, while links that require you to log back in still return you to where you were headed.

Cleaned up the Google sign-in flow.

Improved onboarding when starting from Claude.

Improved the general onboarding flow.

Improved the pricing table and how plan limits are shown.

Improved the login page design.

Improved the homepage.

Improved error messages and form validation.

Improved the invite flow, including invite links sent by email.

Improved help docs.

Pages now load faster thanks to lazy loading of on-page content.

Fixed several mobile display issues.

Fixed an issue where the code snippet finder didn't work correctly for sites using GTM.

Fixed an issue with Slack notifications.

Fixed a login issue.

Fixed some data syncing issues.